I am only 16. I started playing at 12. This is now my most-loved game. (Favorite version is Global 1940)
Why do I love it? I think I can list several things that apply to most of us and me.
1: Strategy. Did you ever play chess and love the strategy but hate how boring it is? Strategy is almost unlimited here in A&A. Axis and Allies is a great strategic game with plenty of rules to make things diverse but not too complicated. (Though I still get people complaining about the learning curve). The dice add a perfect randomness giving replayabillity and no extreme long-term planning.
2: Plastic miniatures. As a younger child I loved playing with plastic soldiers: “bang bang…sheeeeeeeeeew PUFFFFFFFFFF” Yeah, stuff like that. I think most of us guys have played with toy soldiers when we were young; this generally has a big impact. As one A&A gamer said (see Hiew’s boardgaming blog), “Axis and Allies is still my best excuse for playing with toy soldiers.” Combine this with the great variety and quality of A&A and you get a haven for us.
3: Teamwork/competition/social time: Games like 1940 allow up to 6 players and lots of teamwork-inspired situations always arise. Team games are always my favorite. The competition is enormous especially when someone gets a lucky or bad role. There is always someone coming up with a new strategy that gets snatched by everybody else. A&A takes a while, which can be annoying, but during that time you spend great hours hanging out with your friends or family. And everybody knows that competition and teamwork are two greatly-emphasized aspects of gaming on the intimate level.
4: Dice: Yes, rolling them is fun, getting lucky is great, and getting unlucky is upsetting (in a humorous way). There is always that one crazily bizarre role that sends everybody LOL! And when you do badly you can always blame the dice. The dice ensure great replayabillity and variety in each game.
5: History: I know what you are going to say: A&A is not historically accurate, but that is ok because simulators generally aren’t fun. The WW2 aspect grabs a lot of us. It is a well-loved theme by millions of gamers. Wouldn’t you love to role across the Desert like Rommel reenacting Tobruk? Or perhaps you don’t want to follow history; maybe there is an alternate history which your strategy works well in. From the Battle of France to Invasion USA, you can reenact history or do your own thing.
Well that sums up the general facts. As my lil’ bro said, “In Axis and Allies I get the thrills of Battlefield, Chess, Monopoly, and little soldiers all at once.”